Browsing by Study Area "Business"
Now showing items 21-29 of 29
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Functions of a successful entrepreneurial ecosystem: A case study of a New Zealand university
(2021)KEY QUESTION If entrepreneurial education provides students with fundamental skills such as creativity, innovation, and action orientation, why have many universities not adopted entrepreneurial education within its ... -
The impact of capital markets on economic growth of Sri Lanka
(2021-03)Capital markets plays an important role and influence over the prosperity, development and economic growth of both developed and emerging economies. The purpose of this study was to determine the impact of capital markets ... -
The impacts of internal marketing: A case study of a New Zealand enterprise
(2022)RESEARCH QUESTION What are the impacts of Internal marketing in a hospitality company in New Zealand? ABSTRACT Internal marketing (IM) is a contemporary concept that brings the marketing tools to the internal environment ... -
The role of cross multi-sensory marketing strategies in pet care stores: A hermeneutic phenomenological investigation at Animates Invercargill
(2021)Sensory marketing has become a trending topic in contemporary business strategies. Managerial attitudes increasing the store atmospherics with sensory cues have found to be more influential in determining purchase behaviour ... -
SITJAR Special Edition: Master of Applied Management
(Southern Institute of Technology, 2021-12)This publication highlights the work of five student projects undertaken while studying for their Master of Applied Management qualification. These projects were then reworked, submitted and peer-reviewed into the research ... -
Sustainability of community-based theatre: A case study of Repertory Invercargill
(2021)PURPOSE This convergent mixed method, case study was designed to explore the community factors that have led to sustainability of Repertory Invercargill in Invercargill, New Zealand. METHODOLOGY This case study ... -
Why do female engineers discontinue their construction careers: A New Zealand perspective
(2021)The study sought to understand why few female construction engineers progress from graduate roles through to middle and senior management. This was studied through a literature review, industry analysis, and a questionnaire ... -
The work experiences of migrant process workers in the meat industry in Otago, New Zealand
(2020)The New Zealand meat industry is one of the largest contributors towards the success of the economy. It provides employment for a wide range of people comprising of local and migrant workers. The aim of this research is ... -
Young women’s perceptions of sustainable menstrual products
(2021)Sustainable menstrual products are not new technology but have been slow to become popular especially with young women. The way that information about sustainable menstrual products is presented to young women promotes ...