Browsing by Supervisor "Mason, Edgar"
Now showing items 1-4 of 4
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Best practices in event management
(2010)Longer title: The implications of best practice event management when applied to small-scale local events RESEARCH QUESTION: To what extent does a theoretical best practices framework, for the effective management of ... -
Crisis Communication in theory and practice: Analysis of cultural influence, strategy applicability, and stakeholder relevance in Australia and New Zealand
(2010)This research project explores crisis communication in theory and practice in Australia and New Zealand with specific focus on cultural influence, strategy applicability, and stakeholder relevance. A mixed-method approach ... -
Defining public relations in New Zealand through its history and practice
(2006)This project sets out to examine how public relations is conceptualised in theory and in practice in New Zealand. Further it aims to advise the profession’s future direction. An examination of the PR literature identified ... -
New Zealand politicians’ use of social media applications: A political social capital perspective
(2010)RESEARCH QUESTION: To what extent do New Zealand Members of Parliament use social media applications for the cultivation of political social capital? The aim of this thesis is to find out the extent to which New Zealand ...
