Browsing Management and Marketing Conference Papers by Author "de Jager, Johan W."
Now showing items 1-1 of 1
Are higher education institutions delivering customer satisfaction? de Jager, Johan W.; Jan, Muhammad Tahir; Hebblethwaite, Denisa (Australian and New Zealand Academy of Management (ANZAM), 2015-12)Higher education institutions are realising the importance of a customer centred approach to survival in the face of increased domestic competition and the globalisation of higher education. The objective of the study is ...