Management and Marketing Dissertations and Theses: Recent submissions
Now showing items 1-20 of 86
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Impacts of installation of smart automated teller machines (ATMs) on frontline banking staff in India: A change management perspective
(2021)The banking sector in India has embarked upon computerization and automation on a vast scale in the last decade. The most notable one is the introduction and progressive application of information and communication technology ... -
Wāhine Māori and private business: Why are the participation rates for wāhine Māori so low in leadership positions within the private sector?
(2021)This thesis examines wāhine Māori in leadership and specifically, their engagement with positions in the private sector. The main purpose of this research was to understand the influences on their decision-making in terms ... -
An investigation into motivating and demotivating factors affecting employees’ productivity in the Lao banking industry
(2021)RESEARCH QUESTIONS: What are the significant motivating and demotivating factors which influence employees of the state-owned commercial banks in Laos? Sub-research questions: 1. From the employees’ perspectives, ... -
Practices of diversity management in international non-governmental organisations in Laos
(2019)RESEARCH SUB-QUESTIONS: 1. How do managers within INGOs in Laos perceive diversity in the local workplace? 2. What are the current approaches of INGOs in Laos to manage diversity? 3. How does diversity affect INGOs’ ... -
The financial regulatory challenges of Lao state-owned commercial banks in joining ASEAN Economic Community : a management perspective
(2020)RESEARCH SUB-QUESTIONS: 1. What are the benefits and disadvantages for Lao banks in joining AEC? 2. What are the financial regulatory challenges management face in joining AEC? 3. What financial regulatory strategies ... -
The Influence of leadership on organizational citizenship behaviour in Lao-based international non-government organisations
(2019)Today’s leaders and managers face unexpected and unforeseeable situations in the workplace, due to the complexity and dynamics of globalisation. Yet, for organisations to avoid sub-optimal performance,employees must perform ... -
Profile of Generation Z and work engagement levels of Generation Z and Generation Y in Auckland
(2020)RESEARCH QUESTIONS: As per the identified aim and objectives of this research study, the following research questions are formulated: What is the profile of Generation Z based on an Auckland, New Zealand sample ... -
Customers’ motivation to embrace digital banking in Sri Lanka : a case study of Sampath Bank PLC
(2019)RESEARCH SUB-QUESTIONS: How does ease of use motivate customers to make use of digital banking? o How does usefulness motivate customers to make use of digital banking? o What risk elements motivate customers to make ... -
Talent management’s role in retaining employees in the banking sector in Laos
(2017)RESEARCH QUESTIONS: 1. How well do HR managers understand the term ‘talent management’? 2. What are the current roles of HR managers regarding talent management in the banking sector in Laos? 3. What are the current ... -
An investigation into what are the important motivation factors that help to retain Generation Y and Z employees in a mining company in Laos
(2019)RESEARCH OBJECTIVES: Ø To assess the current retention strategies used in a mining company in Laos. Ø To provide/suggest improvements to staff retention practices in the Lao mining company. Ø To investigate motivational ... -
An exploration of staff retention strategies implemented by the banking sector in Laos to retain talented employees
(2019)RESEARCH QUESTION How do banks FB1, FB2, FB3, LB1 and LB2 retain their talented employees? SUB-RESEARCH QUESTIONS: 1. What staff retention strategies are implemented by foreign-owned banks FB1, FB2 and FB3 in Laos? 2. ... -
Brand identity and brand image of tourism destinations in Lao PDR
(2018)RESEARCH QUESTIONS: Main research question: How is the brand image of Lao tourism destinations perceived by tourist different from the ideal brand identity projected by the government? Sub-research questions: 1. ... -
Impact of change management on professional staff training and development in New Zealand educational institutions : a case study
(2017)The world of educational institutions appears to be immersed by the waves of change. Change is important for organisations in growing highly competitive educational environments. To survive and sustain the powerful forces ... -
A study of business strategies applied by entrepreneurs in SMEs in the hotel industry in Vientiane to maximise competitive advantage
(2017)Today’s competitive business environment is unstable and continues to change, so business owners are facing great challenges in designing suitable business plans, particularly in developing countries where there are few ... -
Integrated marketing communication strategies for SME firms in the tourism sector in Laos
(2017)In today’s business environment, marketing communication plays an important role in business competitiveness enhancement. It refers to all methods that companies use to communicate with their consumers with the purpose of ... -
Factors that impact on the success of E-commerce for B2C SMEs in China
(2017)Science and technology not only change life, but also change business models, with E-commerce being the best proof of this in recent years. More and more businesses began to develop businesses through E-commerce and emerging ... -
Green purchasing behaviour : to determine the strength of sustainability and green elements within consumers’ brand experience required to trigger purchase motivations
(2017)As Grubow (2007) states “sustainability by definition is the concept of meeting the needs of the present without compromising the ability of future generations to meet their own needs” (p.41). Throughout this research the ... -
The challenges faced by homeowners and other stakeholders in retrofitting double glazed windows in older homes in New Zealand
(2016)Current building legislation (NZS4218:2009) includes requirements for energy efficient windows. This has resulted in most new homes in New Zealand being fitted with double glazed windows, improving the health, comfort and ... -
Student recruitment in the higher education sector of New Zealand : comparison of traditional versus social media marketing
(2016)Higher Education is increasingly using both traditional media and social media, and this thesis compares the effectiveness of specific traditional media and social media platforms (Facebook, Twitter, LinkedIn and YouTube) ... -
An investigation into how the Lions Clubs in New Zealand can grow their membership base
(2016)Lions New Zealand is a reasonably well-known charitable service organisation. However, the organisation has been experiencing a reduction in membership numbers. There is a general query whether this is related to a possible ...
